AI opens doors for NFT artist Ellie Pritts at Bitforms gallery in NYC

Artificial intelligence and analog technology collaborate across the imaginative animations of noted Los Angeles-based NFT artist Ellie Pritts.

This month, Los Angeles-based nonfungible token (NFT) artist Ellie Pritts is celebrating “In the Screen I am Everything,” her first solo show in New York City — and her first time taking over pioneering net art gallery Bitforms. 

Eight animations from the technicolor exhibition are available to mint as NFTs on Ethereum, displayed on screens alongside a few physical prints. The multilayered process Pritts used for all three series on view unites them across media.

Pritts broke onto the NFT scene in 2021 when she tried minting a few existing video artworks — and watched them take off.

“I had this cache of video art,” Pritts told Cointelegraph. “I’d put it on Instagram or in different projects, but I certainly didn’t think there was any way I could ever monetize it.”

Her video practice had been mostly therapeutic, but suddenly the blockchain boom made her work valuable enough to fund the acquisition of new tools, which Pritts used to make more sophisticated video artwork..